Being healthy isn’t a quick or easy endeavor — we get it! We certainly don’t have an unlimited budget for $15 green juices or enough hours in the day to spend two of them at the gym. In our “5 healthy habits” series we get inspired by tips & tricks from real women (no celebrity yoga gurus allowed!) and share the healthful practices they’ve incorporated into their daily lives.

I am the CEO and co-founder of Coolhaus Ice Cream — a unique, awesome dessert brand known for its craft ice cream sandwiches, pints, and bars from our trucks in LA, NYC, and Dallas, scoop shop in LA, and retailers around the country. I oversee everything related to the brand vision: the design, packaging, collateral, and culture. We have a very creative approach to what we do, a devotion to quality, and a super fun environment for our fans, customers, and team.

Unsurprisingly, one of my biggest obstacles to maintaining my health is being constantly surrounded by sweets. While I try to always keep healthy food around, if I want ice cream, I have a bite. Someone has to QC the product after all, right?! In the end, I guess that’s my philosophy: be as healthy as possible when you can, but indulge on occasion to keep yourself sane.

1. I grow what I eat. Freya (Coolhaus co-founder, Ludlows founder, and my wife) and I are lucky to have a year round garden that we can harvest fruits and vegetables from. It is so fun and nutritious to pick what you want to eat and make a meal of it. It never gets old.

2. Bring non-perishable healthy snacks wherever you go. Healthy eating is difficult and can be costly when traveling. I like to bring some sprouted almonds, lean jerky, or other favorites along with me.

3. I get my exercise on my way to the office. I’m lucky enough to be bike riding distance from my office (about 3 miles), but I’ve also walked the distance on occasion. I also try and bring calls outdoors with me, so I’m not just letting a gorgeous LA day pass me by.

4. Eat breakfast. I almost always eat breakfast, and a cooked breakfast at that (I’m very lucky to have a wife who is an amazing cook and who works from a home office).

5. Make networking a healthy routine. One of my favorite things to do is use networking as an opportunity to get to know people AND be healthy together. Freya and I often play squash, tennis, and golf with fellow entrepreneurs or colleagues. It’s a much healthier than drinking together (although there is a time and place for that too).

Natasha Case received her Masters in Architecture from UCLA in 2008 and launched Coolhaus at Coachella Valley Music Festival in 2009. In just six years, she has grown the company from one ice cream truck to 10 trucks in L.A. NYC, and Dallas, two scoop shops in Los Angeles, and pre-packaged sandwiches, pints and bars available in 4,000 stores nationwide. She also co-authored a best-selling cookbook and has been named Forbes 30 Under 30, Zagat 30 Under 30 and Linkedin Under 35.